EXPERIOR projects – group grades

 

GROUP NAME                   POINTS

  • Alfa Experior                 2
  • Around The World       2
  • Brand Managers           2
  • Ca’ Branders                  3
  • CommuniAction           3
  • Elements2                      3
  • Fisherman’s Friends    2
  • Global Group                 2
  • InnoVE                           3
  • The Internationals        1
  • The Random Five          2
  • Victorious                       1

The points are valid only by the academic year 2016/17, ie. the exam must be taken by September 2017 in order to be added to the final grade of the written exam.

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Our Experior Project – Team InnoVE

In a few meaningful keywords, we would like to express what the Experior Project experience has been for us:

  • challenge

Which are the main company problems? Which are the ones that matter most? How can we solve them thinking out of the box?

  • team building

Working together, collaborating and sharing ideas to find solutions.

  • active learning

Putting into practice the notions we went over in class.

  • self-awareness

Confronting a real case has improved our capabilities and adjusted our attitudes by pushing us not only into developing new skills, but also into facing our weakness and exploiting our strengths. Moreover, we could learn how things are actually done in the “real world” – or at least we think and hope so.

InnoVe Team.JPG

 

In conclusion, we would like to thank Ca’ Foscari University, our professors and Fish and Friends for the support and the collaboration.

InnoVE

Alida Carli, Riccardo Daidone, Camilla Maggio, Anna Peron, Giulia Pretto, Elena Rizzo

Experior Project? Done ✔

ApeExperior2017

Only 3 days left and the Ca’ Branders want to wish you all good luck!

After 10 weeks of happy, crazy, sad, exciting or tense moments, we reached the end of this beautiful experience. The Experior Project has been a mean to apply and implement our knowledge into a real case, with all the problems that arise during the journey.

It’s not a secret that working in team may be difficult, since each one of us is different, but how much is thrilling to see your own project taking shape? We challenged ourselves day per day in order to reach together an original and satisfying solution. This has been the perfect opportunity to learn not only from the mere theory on books but from real company problems.

Thank you all for this memorable experience, we will remember it for a very long time.

Leonardo, Jessica, Charlotte, Viviana, Giada

EXPERIOR presentation – Photo album

Here they are the pictures taken during the final presentations of EXPERIOR project to Active Languages and Fish&Friends on 5 May.

Foto 05-05-17, 15 23 07

Thanks to Alberto Cerato for taking some of the pics uploaded!

Link to the Flickr page of the Department of Management:

https://www.flickr.com/photos/dip_management/sets/72157680502778964

EXPERIOR final presentation – Well done!

IMG_3375.JPG

Today at the Department of Management of Ca’ Foscari University, EXPERIOR groups presented their Branding & Communication plan proposals to Active Languages and Fish&Friends.

Congratulations to everyone for the great work!

More pictures and best groups’ nominees will be posted soon, stay tuned!

Class materials – Week 5

china digital

Under ISA materials, you can now download:

  • the presentation by this week’s guest speaker Ruth Arban from the advertising agency Y&R Italy;
  • the presentation by this week’s guest speaker Guido Ghedin from the agency Young Digitals;
  • the presentation of the last topic of our course, International Branding and Communication with a focus on the Chinese market;
  • some info about EXPERIOR project presentation and next steps we discussed in class today.

Next week on Thursday 4 May, we’ll have:

  1. the last groups’ WIP presentations (all groups should send both their presentations by mail);
  2. course recap for the exam;
  3. Q&A about EXPERIOR presentation on Friday 5 May.

EXPERIOR Final presentation – 5 May 2PM

experior

The final presentation of 2016/17 Experior project will be on Friday 5 May at 2PM at the Department of Management of Ca’ Foscari University of Venice.

After 10 week-work on branding and communication strategies, 12 groups of students will present their final proposals to the firms Fish & Friends and Active Languages, just like in an advertising pitch.

Come to find out more about the project!